Velocity: From the Front Line to the Bottom Line
In <i>Velocity: From the Front Line to the Bottom Line</i>, retail automotive expert Dale Pollak reveals how car dealers in today's pre-owned automotive marketplace can shift out of low gear toward accelerated profits.<P> Today's dealers are facing increased competition brought on by Internet shopping and in this book, Pollak delivers a gut check to dealers employing traditional used car disciplines while revealing new strategies that turn money-losing departments into profit-generating winners.<P> "The used vehicle marketplace is less giving and less forgiving than it's ever been before. Astute, investment-minded management processes are essential for today's dealers to survive and thrive," says Pollak.