Velocity 2.0

Velocity 2.0

• Used Book in Good Condition

<i>Velocity 2.0: Paint, Pixels, & Profitability</i> is the second book from retail automotive industry expert, entrepreneur and former dealer, Dale Pollak.<P> The book picks up where Dale's <i>Velocity: From the Front Line to the Bottom Line</i> leaves off, introducing ROI-based management metrics and processes dealers can use to operate more efficient and profitable used vehicle departments. It begins with the recognition that today s used vehicle marketplace is more challenging and volatile than it s ever been a tough reality driven by the power of the Internet and a troubled economy. <P>Velocity 2.0 offers a playbook of best practices and processes to help dealers become more successful. <P>If you re using vAuto, AAX or FirstLook, or considering one of them, this book is a must read. It ll change everything you thought you knew about the used car business.