The Art of Product Management: Lessons from a Silicon Valley Innovator

The Art of Product Management: Lessons from a Silicon Valley Innovator

The Art of Product Management takes us inside the head of a product management thought leader. With color and humor, Rich Mironov gives us a taste of Silicon Valley's tireless pursuit of great technology and its creation of new products. He provides strategic advice to product managers and tech professionals about start-ups, big organizations, how to think like a customer, and what things should cost. He also reminds us to love our products and our teams. The Art of Product Management brings together the best insights from more than seven years of Product Bytes, Rich Mironov's long-running series on product strategy, technology companies, and how the two interact. This collection is for everyone who builds or markets the next new thing.<br /><br />This is more a “how to think about products” book a set of templates. Product managers (and others who are deeply committed to great products) will recognize themselves and their daily process struggles. How do we think about customers and solutions? Why do organizations behave the way they do? This book captures the inner life of product champions.