Strategic Management: Creating Competitive Advantages
Product Description
Strategic Management: Creating Competitive Advantages
Strategic Management: Creating Competitive Advantage, 4th Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, knowledge management, and intellectual assets. This text’s accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students.
Technical Specifications
You might also like
Essentials of Entrepreneurship and Small Business Management (5th Edition)
Essentials of Entrepreneurship and Small Business Management 8th edition
Business and Society: A Strategic Approach to Social Responsibility (Available Titles CourseMate)
Managing Projects in Organizations: How to Make the Best Use of Time, Techniques, and People
Business Statistics: First Course
Information Technology for Management: Improving Strategic and Operational Performance
Annual Editions: Marketing 13/14
The American System of Criminal Justice
Managing Business & Professional Communication (3rd Edition)
The Legal Environment of Business