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Strategic Management: Concepts (13th Edition)

Strategic Management: Concepts (13th Edition)

Product ID: 784225 Condition: New

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Product Description

Strategic Management: Concepts (13th Edition)

  • Business
  • Strategic Management
  • Competitive Edge
  • Current Economy
  • Competitive Advantage

A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.<br> <br>In today€s economy, gaining and sustaining a competitive advantage is harder than ever. <i>Strategic Management: Concepts</i> captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises.<br> <br>The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing readers with updated coverage of strategic-management concepts, theory, research, and techniques in every chapter.

Technical Specifications

Country
USA
Brand
PEARSON EDUCATION
Manufacturer
Pearson
Binding
Paperback
EANs
9780136120995

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