Strategic Management Concepts and Cases: A Competitive Advantage Approach

Strategic Management Concepts and Cases: A Competitive Advantage Approach

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<p style="margin: 0px;">A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.</p> <p style="margin: 0px;"> </p> <p style="margin: 0px;">In today€s economy, gaining and sustaining a competitive advantage is harder than ever. <i>Strategic Management </i>captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises and cases.</p> <p style="margin: 0px;"> </p> <p style="margin: 0px;">The fourteenth edition explores the current global recession and shows how it has affected the business environment, providing readers with up-to-date coverage in every chapter.</p>