Strategic Management Concepts: A Competitive Advantage Approach

Strategic Management Concepts: A Competitive Advantage Approach

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<style>@font-face { : "Times New Roman"; }@font-face { : "Arial"; }@font-face { : "Verdana"; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0in 0in 0.0001pt; : 12pt; : Courier; }table.MsoNormalTable { : 10pt; : "Times New Roman"; }div.Section1 { page: Section1; }ol { margin-bottom: 0in; }ul { margin-bottom: 0in; }</style> <p style="margin: 0px;">In today’s economy, gaining and sustaining a competitive advantage is harder than ever. <i>Strategic Management </i>captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises.</p> <p style="margin: 0px;"> </p> <p style="margin: 0px;">The fourteenth edition explores the current global recession and shows how it has affected the business environment, providing up-to-date coverage in every chapter.</p> <p style="margin: 0px;"> </p>