Essentials of Strategic Management
Get straight to the heart of important strategic management concepts. <br> <br>This brief text offers a concise explanation of the most important concepts and techniques in strategic management. Further, cases and simulations are a perfect supplement to <i>Essentials of Strategic Management</i>, while its brevity also makes it suitable for use in corporate and executive training programs.<br> <br>This edition contains new information to reflect the latest changes in the discipline while remaining brief and to the point.