Entrepreneurship

Entrepreneurship

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<FONT face=Calibri><H1 style="MARGIN: 0in 0in 0pt; mso-pagination: widow-orphan"><FONT face=Arial><I style="mso-bidi-font-style: normal"><SPAN style="FONT-SIZE: 10pt; mso-bidi-font-family: Arial">Entrepreneurship</SPAN></I><SPAN style="FONT-SIZE: 10pt; mso-bidi-font-family: Arial">, by</SPAN><SPAN style="FONT-SIZE: 10pt; FONT-WEIGHT: normal; mso-bidi-font-family: Arial"> </SPAN><SPAN style="FONT-SIZE: 10pt; mso-bidi-font-family: Arial">Robert Hisrich, Michael Peters and Dean Shepherd</SPAN><SPAN style="FONT-SIZE: 10pt; FONT-WEIGHT: normal; mso-bidi-font-family: Arial"> has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of ‘how to’ embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts.<?xml:namespace prefix = "o" ns = "urn:schemas-microsoft-com:office:office" /><o:p></o:p></SPAN></FONT></H1><P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="mso-bidi-font-family: Arial"><o:p><FONT size=2 face=Arial> </FONT></o:p></SPAN></P><P class=MsoNormal style="MARGIN: 0in 0in 0pt"><SPAN style="mso-bidi-font-family: Arial"><FONT size=2 face=Arial>The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today’s entrepreneurial challenges. From Bob Hisrich’s expertise in global entrepreneurship to Mike Peter’s background as a both a real-life entrepreneur and academic to Dean Shepherd’s current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.</FONT> <o:p></o:p></SPAN></P><P class=MsoNormal style="MARGIN: 0in 0in 10pt"></FONT> </P>