L'OREAL TECHNIQUE HiColor Browns & Blondes Permanent Hair Color - Lifts Dark Hair in One Step Leaving No Brassiness, Rich and Smooth Creme Formula, Intense & Long-Lasting, H13 Natural Blonde

L'OREAL TECHNIQUE HiColor Browns & Blondes Permanent Hair Color - Lifts Dark Hair in One Step Leaving No Brassiness, Rich and Smooth Creme Formula, Intense & Long-Lasting, H13 Natural Blonde

• Excellence HiColor Permanent Hair Color is the first permanent hair color specifically created for dark hair (black to medium brown).
• No need to pre-lighten or bleach hair prior to application.
• Lifts hair 3-4 levels in one single step. Neutralizes brassiness.
• Rich, smooth creme formula conditions and penetrates hair. Provides intense, long-lasting color that resists fading.
• Mix 1 tube of color with 2.5oz of 30 volume developer and process for 30 minutes. May be used with brush & bowl, or bottle application. Read pack instructions & safety warnings carefully prior to use.

The first hair color of its kind specifically developed to lift dark hair in one single step, without brassiness. Breakthrough technology lifts hair 3, 4 levels, no pre lightening required. Rich, smooth creme formula conditions and penetrates hair for more intense, long lasting color. True to shade color that resists fading. Quick processing time of only 30 minutes .