Write a Great Press Release: A Guide to Creating a Press Release that will be Published, Re-published and Read by Your Target Audience

Write a Great Press Release: A Guide to Creating a Press Release that will be Published, Re-published and Read by Your Target Audience

I will show you how to confidently use press releases promote your brand, increase traffic to, and more importantly, sales from your web site.<br /><br />By reading this book you will get:<br /><br />•200+ ideas on the topic of your release (You’ll never be stuck wondering what to write about again.)<br />•The secret to getting your news into media outlets such as the Boston Globe (Imagine seeing your article published to some of the World’s most notable news sites!)<br />•The one mistake that gets press release images rejected by most publications (Maintain your credibility with editors).<br />•How to create a catchy first paragraph. (Mesmerize readers who would otherwise skip over your article).<br />•Guides to essential tools such as Google Authorship, image optimization and a third that it’d be hard to rank in Google without (The keys to having your article show up in search engine results pages).<br />•The way that search engines want you to use keywords (And the secret to writing for two different audiences). <br />•11 Common styling errors and how to avoid them (Correcting these mistakes is the easiest way to make your press release sound professional).<br /><br />An excellent resource for both new and experienced writers, this comprehensive guide will have you writing compelling press releases in no time! <br />