Understanding Media in the Digital Age

Understanding Media in the Digital Age

<P style="MARGIN: 0px">Written by two of the field’s most eminent experts, this exciting new introduction to mass media makes connections between communication research and the reality of the media industry.</P> <P style="MARGIN: 0px"> <B> <I>Understanding Media in the Digital Age</I> shows readers how to navigate the world of traditional and new media while fostering an understanding of mass communication theory, history, active research findings, and professional experience. </B> </P>