The New Know: Innovation Powered by Analytics (Wiley and SAS Business Series)

The New Know: Innovation Powered by Analytics (Wiley and SAS Business Series)

<p>Learn to manage and grow successful analytical teams within your business</p> <p>Examining analytics-one of the hottest business topics today-<i>The New KNOW</i> argues that analytics is needed by <i>all</i> enterprises in order to be successful. Until now, enterprises have been required to know what happened in the past, but in today's environment, your organization is expected to have a good knowledge of what happens <i>next</i>.</p> <p>This innovative book covers<br /> </p> <ul> <li>Where analytics live in the enterprise</li> <li>The value of analytics</li> <li>Relationships betwixt and between</li> <li>Technologies of analytics</li> <li>Markets and marketers of analytics</li> </ul> <p><i>The New KNOW</i> is a timely, essential resource to staying competitive in your field.</p>