The Content Analysis Guidebook

The Content Analysis Guidebook

• Used Book in Good Condition

<p>Content analysis is one of the most important but complex research methodologies in the social sciences. In <b>The Content Analysis Guidebook<i> </b></i>author Kimberly Neuendorf provides an accessible core text for upper-level undergraduates and graduate students across the social sciences. Comprising step-by-step instructions and practical advice, this text unravels the complicated aspects of content analysis.</p> <b><i><p>The Content Analysis Guidebook</b></i> provides readers:</p> <ul> <li>Numerous examples from across the social sciences </li> <li>Sidebars that describe innovative and wide-ranging content analysis projects, from both academia and commercial research</li> <li>Pedagogical tools in an easy to understand format </li></ul>