Strategic Healthcare Management: Planning and Execution

Strategic Healthcare Management: Planning and Execution

<p>Through cases, examples, and assignments, this book comprehensively explores the planning, management, and implementation of mission-driven healthcare strategy. The author a university professor, consultant, and former hospital CEO taps into his global experience to present practical concepts and their real-life applications, highlighting the importance of both competitive and collaborative strategies to an organization s success in the healthcare marketplace.</p> <p>The book is divided into six major components: </p> <li>Definition of the core concepts of strategy, including market structure, business models, generic strategies, first-mover strategies, growth and integration strategies, and strategic alliances <li> <li>Discussion of the relationship between strategy and an organization s key stakeholders, values, mission, and vision</li> <li>Presentation of common tools and methods used to evaluate the external and internal environments, including SWOT analysis, value chain analysis, portfolio analysis, and financial analysis</li> <li>Explanation of how strategic, marketing, and business plans should be developed and executed to achieve an organization s mission and vision Examination of strategic change management, strategic leadership, and the impact of organizational structure on strategy</li> <li>Description of follow-up methods and tools for monitoring and evaluating strategic results, including goal setting, Gantt charts, balanced scorecards, and budgets</li>