Start & Run a Coffee Bar (Start & Run Business Series)

Start & Run a Coffee Bar (Start & Run Business Series)

A comprehensive guide on what to expect when owning and operating this type of business, this book includes everything from choosing a unique identity to roasting, making, and serving coffee, espresso, and tea. Learn the steps to:<br /><br /><br /> * Turning beans into bucks<br /><br /> * Building a winning sales team<br /><br /> * Providing WOW! customer service<br /><br /><br />The two authors share their inside perspective on running a coffee bar, answering questions such as:<br /><br /><br /> * How do I prepare a business plan?<br /><br /> * How do I market my coffee bar?<br /><br /> * What special equipment will I need?<br /><br /> * What will it cost to get started?<br /><br /> * What should I look for when choosing a location?<br /><br /> * How do I roast coffee beans and brew a great cup of coffee?<br /><br /> * What are the 11 steps to WOW! customer service?<br /><br /> * What about expansion and franchising?<br /><br /><br />The book includes sections on organic and Fair Trade coffee, recipes for specialty coffees, and forms to help you with the day-to-day logistics of running a coffee bar.