Smart Calling: Eliminate the Fear, Failure, and Rejection from Cold Calling

Smart Calling: Eliminate the Fear, Failure, and Rejection from Cold Calling

<b>Proven techniques to master the art of the cold call</b> <p>Cold calling is not only one of the fastest and most profitable ways to initiate a new sales contact and build business; it's also one of the most dreaded—for the salesperson and the recipient. <i>Smart Callin</i>g has the solution: Art Sobczak's proven, never-experience-rejection-again system. Now in an updated <i>2nd Edition</i>, it offers even <i>smarter</i> tips and techniques for prospecting new business while minimizing fear and rejection.</p> <p>While other books on cold calling dispense long-perpetuated myths such "prospecting is a numbers game," and salespeople need to "love rejection," this book will empower readers to take action, call prospects, and get a yes every time.</p> <ul> <li>Updated information reflects changes and advances in the information gathering that comprises the "smart" part of the calling</li> <li>Further enhances the value and credibility of the book by including more actual examples and success stories from readers and users of the first version</li> <li>Author Art Sobczak's monthly Prospecting and Selling Report newsletter (the longest-running publication of its type) reaches 15,000 readers, and <i>Smart Calling</i> continues to rank in the Top 20 in the Sales books category on amazon.com and has sold over 20,000 copies</li> </ul> <p>Conquer your fears and master the art of the cold calling through the genius of <i>Smart Calling, 2nd Edition</i>.</p>