Search Engine Optimization All-in-One For Dummies

Search Engine Optimization All-in-One For Dummies

If you have a business, you want your Web site to show up quickly when people search for what you€re selling. <i>Search Engine Optimization All-in-One For Dummies</i> has the whole story on how to build a site that works, position and promote it, track and understand your search results, and use keywords effectively. And it includes a $25 credit on Google AdWords, to get you off to a good start! <p>Ten handy minibooks cover how search engines work, keyword strategy, competitive positioning, SEO Web design, content creation, linking, optimizing the foundations, analyzing results, international SEO, and search marketing. You€ll even learn some geeky things like HTML, JavaScript, and CSS, or how to match metatags and keywords to page content.</p> <ul type="disc"> <li>Book I explores how search engines work and which ones offer the best exposure</li> <li>Learn to develop a keyword strategy and be competitive with Books II and III</li> <li>Book IV helps you design an SEO-friendly site, while in Book V you learn to create content that lures your audience</li> <li>Tips in Book VI show how to line up relevant links for a better search showing</li> <li>Book VII shows how to get more from your server and content management system</li> <li>Discover how to measure your site€s success in Book VIII</li> <li>Book IX helps you globalize your success by marketing in Asia, Europe, and Latin America</li> <li>Use SEO and Book X tips to build your brand</li> </ul> <p>With all this information and a Google AdWords gift card worth $25, <i>Search Engine Optimization All-in-One For Dummies</i> has what you need to make your site a hit with search engines.</p>