School-Community Relations

School-Community Relations

• Used Book in Good Condition

<P>Much has changed since the publication of the highly successful Second Edition. In addition to updated coverage of hot-button issues such as funding, charter schools, high-stakes testing, teacher accountability, and multiculturalism, the Third Edition includes a new chapter on social networking, which shows you how to take maximum advantage of Facebook, Twitter, RSS feeds, and more. </P> <P>By showcasing a large selection of real-life examples, this book also demonstrates how to prepare a successful school-community relations plan, read the pulse of your community, communicate effectively, and plan for and deal with crisis situations. </P> <P>Contents include: </P> <UL> <LI>Paying Attention to Public Opinion <LI>Establishing Everybody's Role <LI>Opening Up to Your Internal Publics <LI>Embracing Your External Publics <LI>Saying What You Mean: Meaning What You Say <LI>Evaluating Effectiveness and Building Confidence - The Future </LI></UL>