Scenario Planning: A Field Guide to the Future

Scenario Planning: A Field Guide to the Future

<b><span>Is your business ready for the future?</span></b> <p><span>Scenario planning is a fascinating, yet still underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on their competitiveness. It helps decision-makers see opportunities and threats that could emerge beyond their normal planning horizon. <i>Scenario Planning</i> serves as a guide to taking a long-term look at your business, your industry, and the world, posing thoughtful questions about the possible consequences of some current (and possible future) trends. This book will help you:</span></p> <ul type="disc"> <li class="MsoNormal"><span>Outline (and help you prepare for) any trends that could play out in the future that could change the political, social, and economic landscapes and significantly impact your business</span></li> <li class="MsoNormal"><span>Explore the impact of technological advances and the emergence of new competitors to your business</span></li> <li class="MsoNormal"><span>Examine challenges that are only dimly recognizable as potential problems today</span></li> </ul> <p><span>This visual book will help you answer this question: Is my organization ready for every possibility?</span></p>