Scale Development: Theory and Applications (Applied Social Research Methods)
Product Description
Scale Development: Theory and Applications (Applied Social Research Methods)
- Used Book in Good Condition
This book presents complex concepts in a way that helps students to understand the logic underlying the creation, use, and evaluation of measurement instruments and to develop a more intuitive feel for how scales work. Robert DeVellis demystifies measurement by relating it to familiar experiences and by emphasizing a conceptual rather than a strictly mathematical understanding. Students′ attention is drawn to important concepts that are foundational for subsequent topics, with opportunities provided to test understanding through chapter summaries and exercises.
Technical Specifications
You might also like
Survey Methodology
Asking Questions: The Definitive Guide to Questionnaire Design -- For Market Research, Political Polls, and Social and Health Questionnaires
038: Improving Survey Questions: Design and Evaluation (Applied Social Research Methods)
Survey Research Methods (Applied Social Research Methods)
Internet, Phone, Mail, and Mixed-Mode Surveys: The Tailored Design Method
Investigating the Social World: The Process and Practice of Research
Psychometrics: An Introduction
Experimental and Quasi-Experimental Designs for Generalized Causal Inference
Foundations of Psychological Testing: A Practical Approach
Making Sense of Factor Analysis: The Use of Factor Analysis for Instrument Development in Health Care Research