Persuading People (Pocket Mentor)
<div>Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: It takes practice, patience, and psychological savvy. That's where this new volume comes in--by enabling you to:<BR>· Build your credibility<br>· Adapt your pitch to your audience<BR>· Win your listeners' minds and hearts<BR>· Overcome resistance to your proposals<BR>· Leverage the forces that move people to embrace new ideas</div>