Organizational Change - Creating Change Through Strategic

Organizational Change - Creating Change Through Strategic Communication
- Used Book in Good Condition
<i>Organizational Change</i>Â integrates major empirical, theoretical and conceptual approaches to implementing communication in organizational settings. Â Laurie Lewis tiesÂ together the disparate literatures in management, education, organizational sociology, and communication to exploreÂ how the practices and processes of communication work in real-world cases of change implementation.Â <ul> <li>GivesÂ a bold and comprehensive overview of communication research and ideas on change and those who bring it about</li> <li>Fills in an important piece of the applied communication puzzle as it relates to organizations</li> <li>Illustrated with student friendly, real life case studies from organizations, includingÂ organizational mergers, governmental or nonprofit policy or procedural implementation, or technological innovation</li> <li>Winner of the 2011 Organizational Communication NCA Division Book of the Year<br /> </li> </ul>

Organizational Change - Creating Change Through Strategic Communication