Managing the Design Process-Implementing Design: An Essential Manual for the Working Designer
<DIV><p class="MsoNormal" style="margin: 0in 0in 0pt"><font size="2"><i style="mso-bidi-font-style: normal"><span style="font-family: Arial">Managing the Design Process—Implementing Design </span></i><span style="font-family: Arial">focuses on design implementation and execution. This is where design ideas become real, tangible goods in the marketplace and beyond. This book examines design management concepts and methods in real-world applications. Unlike other books on design management, this book<i style="mso-bidi-font-style: normal"> </i>is visually stunning, featuring many image-rich case studies to illustrate the fundamentals of design management in a way that speaks to a design audience. The information is not something that is typically taught in design (or business) school—it’s learned on the job, making this an invaluable reference for designers.<o:p></o:p></span></font></p></DIV>