Mainstreaming Corporate Sustainability: Using Proven Tools to Promote Business Success

Mainstreaming Corporate Sustainability: Using Proven Tools to Promote Business Success

A PRACTICAL GUIDE TO THE LEADING TOOLS AND <br />RESOURCES TO SUCCESSFULLY INTEGRATE <br />SUSTAINABILITY INTO <br />YOUR COMPANY’S CORPORATE CULTURE<br /><br />Used as the centerpiece for a popular corporate sustainability class taught on campus and online at Harvard University, this book provides students and pro-fessionals alike with an overview of the most valuable management tools and resources.<br /><br />Through the examples of companies from around the world, you will learn about the various international standards and performance frameworks that can be adapted to your company. <br /><br />This book will help you to develop an understanding of the pitfalls and chal-lenges of this ever-changing field. You will become adept at asking the right questions and speaking the language of sustainability professionals so that you too can become a leader in this important business arena.<br /><br />Praise from our students (from anonymous course evaluations):<br />•A great balance between application of the tools/metrics/frameworks and the under-standing of the philosophical underpinnings.<br />•In a word: integration--it brought the various elements of sustainability into a cohe-sive and systematic methodology. It has broadened how I view corporate responsibil-ity and options for addressing the pressing sustainability challenges facing our world.<br />•It provides concrete information and examples on how to save money (as a business owner, I found it helpful).<br />•Highly relevant to any industry and any position within a company, sustainability-related or not.<br /><br />Ninety-five percent of the students surveyed recommended the course to other students.