Key Business Analytics: The 60+ Tools Every Manager Needs To Turn Data Into Insights

Key Business Analytics: The 60+ Tools Every Manager Needs To Turn Data Into Insights

<br /><i>Key Business Analytics</i> will help managers apply tools to turn data into insights that help them better understand their customers, optimize their internal processes and identify cost savings and growth opportunities. </br><br /> </br><br /> </br><br />It includes analysis techniques within the following categories:</br><ul> <li>Financial analytics – cashflow, profitability, sales forecasts </li><li>Market analytics – market size, market trends, marketing channels </li><li>Customer analytics – customer lifetime values, social media, customer needs </li><li>Employee analytics – capacity, performance, leadership </li><li>Operational analytics – supply chains, competencies, environmental impact </li><li>Bare business analytics – sentiments, text, correlations</li></ul><br />Each tool will follow the bestselling Key format of being 5-6 pages long, broken into short sharp advice on the essentials:</br><ul> <li>What is it? </li><li>When should I use it? </li><li>How do I use it? </li><li>Tips and pitfalls </li><li>Further reading</li></ul><br />This essential toolkit also provides an invaluable section on how to gather original data yourself through surveys, interviews, focus groups, etc.</br>