Joico Color Endure Violet Shampoo for toning blonde and gray hair 10.1 fl oz

Joico Color Endure Violet Shampoo for toning blonde and gray hair 10.1 fl oz

• This violet shampoo will create a brighter tone to your light, colored hair
• Cancels out yellowness created by oxidation
• Will add strength and prtect your hair from environmental an dphysical damage
• Sulfate Free
• Contains UV protectors that fight the physical & environmental factors that can cause fading & tonal changes

This Violet shampoo banishes oxidized yellowing; maintains the integrity of gray hair; and even turns into an instant at-the-sink toner following a blonde color service. It maintains the integrity of lightened, highlighted blonde hair or gray hair and is Free-from SLE/SLES Sulfates.