How to Build a Blog (Create Awesome Content and Build Community) (The Digital Writer)

How to Build a Blog (Create Awesome Content and Build Community) (The Digital Writer)

Blogs are supposed to be the magic bullet for online business. <br /><br />Whether you’re a professional blogger, or your blog is built to buoy your regular business, you’re pressing publish for one primary reason: To build, engage, and nurture a ginormous audience. Not just big and ginormous – an audience so massive, you’re virtually guaranteed a flood of customers wide enough that your rivers of online revenue will never stop flowing. <br /><br />At least that’s how it’s supposed to work. <br /><br />Yet, the vast majority of blogs trudge along with an Alexa ranking soaring north of a million, with their authors seemingly screaming down an empty online hallway as the echo of their voices slowly fades amid the chirping crickets and digital tumbleweeds.<br />It wasn’t supposed to be this hard. You must be doing something wrong, or maybe missing something obvious. You search for help, but instead of answers you find yourself skidding along a slippery path littered with snake oil and bombastic claims:<br /><br />Make $500 in just one hour with our no-fail system!<br />How I Make $4,729.19 every week (while never changing out of my pajamas)<br />Tired of Losing? Beat any competitor to the front page of Google<br /><br />The siren call is alluring, yet you can see the jagged rocks in the distance.  <br /><br />If it’s so easy to make $500 in an hour, why are they selling the system for $27, rather than hiring teams of people to do all the work and make them the money? <br /><br />What if your competitor buys the same course – how fast will she knock you off of that top spot? Why do they always detail the amount down to the last decimal? <br /><br />You’re skeptical, but hopeful. It seems like everyone is growing a giant site in no time, just not you. What’s their secret?<br /><br />You open your wallet, carefully sidestepping the “results not typical” disclaimers. You sift through the nonsense, find a few kernels of solid advice, then diligently put them to work. But you find nothing but more crickets and tumbleweeds; maybe a scant handful of new visitors.<br /><br />This is exhausting, but you don’t have to do it anymore. How to Build a Blog cuts through the crap and shows you why the guru strategies don’t always work, and how you can follow an A-B-C strategy that will. <br /><br />It might not be easy, but it is possible. And “How to Build a Blog,” shows you exactly how with proven, tangible examples that you can start following tomorrow.