Google Ads (AdWords) Workbook: Advertising on Google Search, the Display Network, and Video

Google Ads (AdWords) Workbook: Advertising on Google Search, the Display Network, and Video

<STRONG><font color="RED">2019 UPDATED EDITION</font></STRONG><br /><h1>Learn <font color="RED">Google Ads</font> (AdWords) in <font color="RED">Plain English</font> - Step by Step!</h1><br /><i>Buy the Workbook Used by <font color="GREEN"><strong>Jason McDonald</strong></font> to Teach Google Ads (AdWords) Advertising.</i> <br /><ul><br /><li><strong>Updated</strong> - Fully updated for 2019, and focused on the new Google Ads Interface</li><br /><li>Google Ads in all its Glory - master the Google Search Network, Google Display Network and Remarketing, Shopping Ads, and even YouTube</li> <br /><li>Read the <strong>Reviews</strong> - compare the <font color="RED">REAL REVIEWS</font> of this book compared to the REVIEWS (?) of other books</li><br /><li>Learn to <b>Advertise Your Business</b> on Google without losing money</li><br /><li>Watch <strong>Videos</strong> - view step-by-step companion VIDEOS that SHOW you how to use Google Ads effectively<br /><li>Use the <strong>Worksheets</strong> - download WORKSHEETS that guide you step-by-step to AdWords success.<br /><li>Access <strong>Free Tools</strong> - access the companion Marketing Almanac with free tools for Google AdWords!<br /></ul><br /><br /><h1>The #1 Bestselling Workbook on Google Ads Advertising for Your Business</h1><br /><ul><br /><li><strong>Jason McDonald</strong> - written by a successful practitioner of AdWords. Just Google 'Google Ads Expert Bay Area.'</li><br /><li><strong>Stanford University</strong> - used by Dr. McDonald in his courses, both online and in face-to-face workshops</li><br /><li><strong>Got Questions?</strong> - just Google 'Jason McDonald' and send a quick email or call.</li><br /></ul><br /><br /><hr><br />The author, Jason McDonald, has instructed thousands of people in his classes in the San Francisco Bay Area, including Stanford Continuing Studies, as well as online.<hr><br /><br /><h2>Table of Contents</h2><br /><ol><br /><li><strong>Google Ads Basics</strong> - the basics matter, so begin at the beginning.<br /><li><strong>Google Ads Gotchas</strong> - identify and fix the four main 'AdWords Gotchas' that may be costing you a LOT OF MONEY.<br /><li><strong>Keywords</strong> - find and leverage transactional keywords that make you money and nix ones that lose you money.<br /><li><strong>The Search Network</strong> - optimize your Google Search Network efforts in AdWords step-by-step.<br /><li><strong>Google Display Network</strong> - avoid rip offs in the GDN, and optimize for placements and strategies that truly work<br /><li><strong>YouTube</strong> - Google's subsidiary, YouTube, is the #2 Search Engine. Master video advertising easily.<br /><li><strong>Shopping</strong> - Shopping Ads on Google including the Google Merchant Center.</li><br /><li><strong>Metrics</strong> - Learn what you can and should measure in AdWords, and use this data to optimize your RETURN ON AD SPEND (ROAS)<br /><li><strong>Tools</strong> - Includes a free companion Marketing Almanac, with hundreds of FREE tools to master AdWords better, faster, cheaper.<br /></ol><br /><br /><hr><br /><h1>AdWords Advertising in <font color="RED">PLAIN ENGLISH</font>: let Jason guide you in SIMPLE language to INCREDIBLE return on investment via Google Ads / AdWords</h1><br /><hr><br /><p> </p><br /><br /><p><br />Check out the other <strong>AdWords Books</strong> - Perry Marshall and Mike Rhodes <i>Ultimate Guide to Google AdWords</i>, <i>AdWords for Dummies</i>, <i>AdWords Secret Hacks</i>, <i>SEO Like I'm 5</i> etc., - they're great, they're good, but they don't include powerful step-by-step worksheets, links to online videos, and the free <i>AdWords Toolbook</i> with hundreds of free tools for AdWords advertising 2018. Plus they're OUTDATED. This AdWords book is listed as one of the best books on Google Ads 2019.</p>