Complete MBA For Dummies
Want to get an MBA? <i>The Complete</i> <i>MBA For Dummies, 2<sup>nd</sup> Edition,</i> is the practical, plain-English guide that covers all the basics of a top-notch MBA program, helping you to navigate today€s most innovative business strategies. From management to entrepreneurship to strategic planning, you€ll understand the hottest trends and get the latest techniques for motivating employees, building global partnerships, managing risk, and manufacturing. <p>This fun, easy-to-access guide is full of useful information, tips, and checklists that will help you lead, manage, or participate in any business at a high level of competence. You€ll find out how to use databases to your advantage, recognize and reward your employees, analyze financial statements, and understand the challenges of strategic planning in a global business environment. You€ll also learn the basic principals of accounting, get a grip on the concepts behind stocks and bonds, and find out how technology has revolutionized everything from manufacturing to marketing. Discover how to:</p> <ul> <li>Know and respond to your customers€ needs</li> <li>Handle budgets and forecasts</li> <li>Recruit and retain top people</li> <li>Establish and run employee teams</li> <li>Use Sarbanes-Oxley to your company€s advantage</li> <li>Negotiate with the best of them</li> <li>Build long-term relationships with clients</li> <li>Avoid common managerial mistakes</li> <li>Improve cash flow</li> <li>Market your products and services</li> <li>Make the most of your advertising dollar</li> </ul> <p>Once you know what an MBA knows, the sky€s the limit. Read <i>The Complete</i> <i>MBA For Dummies, 2<sup>nd</sup> Edition,</i> and watch your career take off!</p>