COLOR WOW Color Security Shampoo – Sulfate Free & Residue-Free Formula, Healthy Looking Hair & Scalp, Paraben Free Salon Quality

COLOR WOW Color Security Shampoo – Sulfate Free & Residue-Free Formula, Healthy Looking Hair & Scalp, Paraben Free Salon Quality

• Rinse-clean formula protects against color fade and dulling; keeps color fresh, bright and sparkling
• One rich lathering, sulfate-free, residue-free formula for all hair types
• Unlike most shampoos, every ingredient rinses off for optimal hair and scalp health
• Contains no silicones, thickening, conditioning or anti-frizz ingredients that stay behind and can weigh hair down, dull it, cause scalp irritation and even hair loss

Color security shampoo is a 180 degree departure from typical color care products not only because it is formulated without sulfates, but it also does not contain any silicones, conditioning agents or pearlizing agents (one of which is found in every sulfate-free shampoo on the market). These ingredients leave behind a film that not only dulls the hair but can also clog the cuticle impeding new hair growth. Shampooing with traditional shampoos never gets the hair totally clean, but you can always come clean with color wow.