Business Development Explained: MBA Fundamentals, Book 8

Business Development Explained: MBA Fundamentals, Book 8

<p>You may hear the term "business development" bandied about in the business world. But if someone says, "I work in business development," what exactly does that mean? Business development is a somewhat fluid term, and if you ask 10 different people, you may get 10 different definitions. Nonetheless, as we move through this book we will try to develop a basic understanding of business development. </p>