Behavior Principles in Everyday Life (4th Edition)

Behavior Principles in Everyday Life (4th Edition)

<P>8737F-0, 0-13-087376-4, Baldwin, John D., Baldwin, Janice I., Behavior Principles in Everyday Life, 4/E//--> <B> </B> This book comprehensively introduces the major psychological principles of behavior: <I>operant conditioning, Pavlovian conditioning, social learning theory, and cognitive behaviorism.</I> It closely links these basic abstract principles to relevant, concrete examples from everyday life—showing readers how each behavior principle operates in easily understood settings, <I>and</I> how to apply them in complex natural situations. <B> </B> Chapter topics cover behavior modification; primary and secondary reinforcers and punishers; differential reinforcement and shaping; modeling and observational learning; prompts and fading; rules; schedules; positive and negative control; and thinking, the self, and self-control.<B> </B> For individuals making the transition from adolescence into the various phases of adulthood—seeking a better understanding of their life, and ways to make it more positive. </P>